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The Full Catalogue

Practical strategies and tested methods to accelerate your automotive career and life goals.

Road to the Sale

Australia’s most practical guide to mastering the car sales process.A clear, step-by-step system for every stage of the sale so you can sell with confidence and consistency.

$22.95

The Sales Managers Playbook

A proven, step-by-step guide to becoming a high-performing sales leader.A practical manual for sales managers who want to hire better, coach smarter, and lead a team that wins.

$22.95

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Designing Your Workplace Culture

A practical guide for leaders who want a culture that lifts performance. Clear frameworks and actionable tools show you how to build a workplace where people thrive — and results follow.

Keys to a New Career

The beginner’s guide to succeeding in high-stakes sales.A friendly roadmap to starting strong in car sales, standing out fast, and avoiding early mistakes.

The Complete Guide to Your Financial Freedom

A sharp roadmap to taking control of your money as a sales professional.A straightforward plan to manage your income, protect your family, and build long-term financial freedom.

Trust Always Wins

Mastering the one advantage that drives every great sale.A concise guide to selling with integrity and trust — the one edge no competitor can copy.

6 Principles for Organizing Life

A simple framework for bringing order and focus to your days.A 6-part system to organise your time, energy, and priorities so work and life feel more in control.

COMING SOON

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Written from 40+ years of frontline experience, every idea is tested in the real automotive world.

Real-World Insight

What You’ll Get

Why These Books

Practical frameworks you can implement immediately with your team, not just theory on a shelf.

Actionable Strategies

Digital ebooks for Kindle, tablet, or phone — learn and grow wherever you work.

Read Anywhere

From the Author

A Note from James

"I've spent over four decades in automotive sales — from the showroom floor to the boardroom. These books are my way of passing on everything I've learned, so the next generation of salespeople doesn't have to figure it all out alone."

— James Denney, Author & Sales Trainer

40+ Years Automotive

Multiple Award Winner

Financial

Adviser

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